Golden-hour aerial of a beach at sunrise, surfers walking the shoreline

Photo: Ryan “Chachi” Craig

Begin

noun · from the Greek eikonoklastes

iconoclast / ʌɪˈkɒnəklast /  ·  a surfer who defies convention

A surfer who defies convention, seeks their own line-up. One who charges the sections nobody else will — and rides the board nobody else would dare to shape.

Non-conformist Individualist Maverick Conformist Sheep
Aerial of a turquoise point break wrapping around a green headland

Photo: Ryan “Chachi” Craig

Chapter One

The Beginning

At eighteen, Mike Wallace learned to surf on the reefs of Oahu. Years later he coached the Half Moon Bay high-school surf team — and got quietly drawn into shaping boards for family and friends, one blank at a time.

A quiver of surfboards leaning under a thatched palapa on the sand

Photo: Ryan “Chachi” Craig

Chapter Two

First Shapes

Influenced by Marc Andreini, George Greenough and Michel Junod, Mike shaped his first board — a 5'10" fish inspired by Chris Christenson — all while writing the “In the Green Room” column for SurfPulse.

“If you find yourself stagnant and not innovating, you'll be left behind. We're constantly seeking to innovate. Don't be a sheep — that's our motto.” — Mike Wallace
A wood-grained flax-basalt surfboard leaning against a sunlit fence
Chapter Three

Innovation

Flax-basalt. Agave. Carbon-innegra. Epoxy bio-resin. Restless experiments in material and form — twice landing “Best in Show” honors at the Boardroom Show, tying for first with a finless model nobody saw coming.

Mike Wallace standing beside four carbon big-wave guns against a eucalyptus tree
Chapter Four

Big Wave

Twenty years on, Mike collaborates on edge-board guns for three-time World Big Wave Champion Grant “Twiggy” Baker, and for Mavericks chargers Wilem Banks and Steve Rice — boards built for the days most surfers stay on the beach.

Sweeping aerial of a mangrove river winding toward distant mountains

Photo: Ryan “Chachi” Craig

Chapter Five

The Future

Next: 3D-printed boards with SwellCycle, printed from plant-based PLA filament. A proud participant in Sustainable Surf's ECOBOARD Project, Iconoclast keeps chasing the line where craft, performance and the planet meet.

Sunset over the beach at Bamba, Salina Cruz — palapas and trucks silhouetted against the sun, mirrored in the wet sand

Photo: Ryan “Chachi” Craig

Every board, one of one

Find your own line-up.

Shaped to order in Half Moon Bay, California — a bespoke board built around the way you actually surf. Start a conversation with the shaper.

Explore the Boards → Talk to Mike